As I Am Curling Jelly Coil & Curl Definer 8oz

Create beautifully defined, soft and bouncy curls with As I Am Curling Jelly Coil & Curl Definer 8oz (227g). This lightweight styling jelly is specially formulated for curly, coily and textured hair, delivering long-lasting curl definition while helping to reduce frizz and shrinkage. Perfect for wash-and-go styles, twist-outs and finger coils, it enhances your natural curl pattern without leaving hair stiff or flaky.

Enriched with naturally derived moisturisers including Aloe Vera, Sugar Beet Root, Pectin and Vitamin E, the formula helps lock in moisture, improve curl elasticity and leave hair feeling soft, shiny and manageable. Suitable for everyday styling, it provides flexible hold with a natural finish.

Key Benefits

• Defines curls and coils with long-lasting hold
• Helps reduce frizz and shrinkage
• Locks in moisture for softer hair
• Adds natural shine and bounce
• Lightweight, non-greasy formula
• Ideal for wash-and-go styles
• Suitable for curls, coils and textured hair
• Helps improve curl stretch and manageability
• Leaves hair soft without stiffness or flakes.

How to Use

1. Apply to clean, damp hair.
2. Section hair and distribute evenly from roots to ends.
3. Scrunch or finger-style curls as desired.
4. Allow hair to air dry or diffuse on a low heat setting.
5. Do not disturb curls until completely dry for best definition.

Why Choose As I Am Curling Jelly?

As I Am Curling Jelly is designed to enhance your hair's natural curl pattern while keeping curls moisturised, defined, and frizz-free. Its lightweight botanical formula provides flexible hold without crunch, making it ideal for maintaining healthy-looking curls and coils every day.